Published on 05/22/2017 4:07 pm
Can Live Chat Be A Good Conversion Optimizer?

Live chat is an extremely effective sales hack. It is truly a big call, but we all stand by it. Why? The reason is quite simple. It’s the simplest way to escalate your website conversions in no time without split testing.

If you have already used live chat as your communication platform, then the wonders of live chat won’t look surprising. But, there is also a great number of people, for whom it didn’t work straight off.

Not very long ago, businesses used marketing tactics to drive audience to a phone number. Customers used to engage with a sales representative. At every phone call, there are a responder on the other end.

And then, the internet happened and this was the start of an online presence called a website. Now, all those customers go through a website before they actually talk to a real person. People expect a website to grab consumer’s attention and do all the heavy lifting. It’s more economical than humans, but not always. According to different stats, on average, just 2% of website visitors end up making an inquiry or sale.

Live chat is able to get fixed. Actual human interaction can get a way of talking to the prospects you drag to your website. Moreover, with live chat, there is no point of businesses to worry when they are out of funds, resources, time or for A/B tests.

Even you can have the world’s worst website, or even a blank web template, and still get the best out of it. When you outsource website chat to professionals, you should discover that 10% to 50% people in all your web traffic get connected to you.

Conclusion: 

Live chat is going to be the most used communication platform for years to come and is an amazing tool for communicating with visitors, provided that it has been used well.

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